New Balance 1500 Grey/White/Red

Not usually a fan of New Balance, but these 1500's are kinda fresh! I love the colors used for this sneaker. It's bold yet simple. These are out now at select shops.




pics via Nice Kicks

New Balance 420s out for Fall

Some nice old school colorways on this sleek suede and nylon 70s running shoe from New Balance... Nice price too. ($60.00 at Zappos starting in August.)

New Balance pioneers sonic welding on 574s

New Balance is pioneering a new "Sonic" technology, a greener way to make their shoes. Previously used for technical clothing, tents and industrial fabrics, sonic welding is an environmentally friendly alternate to sewing or gluing. The process of heat and pressure application to the seams of pattern pieces fuses the shoe together cutting out waste and crafting the sonic welded shoe to be airtight and watertight (and lightweight!)



Women's 410s also available with sonic welding.